About

The tour operator's CRM, built by a tour operator

HopRolls grew from a tour operator's sales desk: better priced quotations first, then more choice for travelers, then automation for teams handling a steady flow of inquiries.

Two trekkers with packs looking up at Kilimanjaro's summit from the Rongai route

The operation behind the software

Every feature in HopRolls was first a problem on this mountain.

Our story

Driven by a passion for travel and a commitment to operational excellence, HopRolls was born from a simple yet transformative idea — inside the founder's own travel company.

  1. 1

    2015 — One operator, hundreds of inquiries

    Founder Pallav Jaini was running his own travel company, AlienAdv, and navigating the complexity of managing hundreds of inquiries himself. The need for an efficient solution was clear.

  2. 2

    The long decision

    Multi-day trips take time to choose. Travelers need useful details, honest prices, and answers to questions before they can decide. The challenge was to respond consistently without losing that personal touch.

  3. 3

    Automating the first reply

    His answer was a first reply with a clear, priced trip proposal. Automating the repetitive parts freed more time for the conversations that needed a person and paved the way for follow-up email sequences.

  4. 4

    Fellow operators wanted in

    AlienAdv wound down in 2017, but the system it proved outlived it. As word spread, fellow tour operators eagerly sought access — prompting Pallav to turn a decade of operator experience into software any tour operator could use.

  5. 5

    2023 — HopRolls is born

    The system that ran one operation became HopRolls: a way to price and present trips, offer more than one itinerary, and automate the full inquiry workflow when a team needs it.

  6. 6

    Today — pricing, quotes and follow-ups

    Operators price every trip from their own costs, send quotes with 3 to 5 trips, and let follow-ups run until the client replies. Start with the free calculator; switch on automatic replies when enquiries pile up.

A trekking camp pitched above a sea of clouds on Kilimanjaro's northern circuit
Camp above the clouds on Kilimanjaro's northern circuit — the world HopRolls' operators sell every day.
A Kilimanjaro Heroes safari vehicle parked beside a resting lion pride
Kilimanjaro Heroes — the operator HopRolls grew up on — at work in the Serengeti. Their inquiries still get answered within hours, even from camp.

This translates into tangible benefits

Every enquiry answered

Each new enquiry gets a quote with 3 to 5 priced trips, day or night, in your name.

Prices you can trust

Every trip is priced from your own costs, so a stale park fee never eats your margin.

No lead left behind

Your follow-up emails go out in order until the client replies, then stop.

Pallav Jaini, founder of HopRolls

Beyond automation

"We believe in elevating the entire travel experience. By equipping tour operators with the tools to communicate swiftly and effectively, we create an amazing experience for travelers — even before their trip begins."

Pallav Jaini

Founder, HopRolls

Join us on this mission of innovation and exceptional travel experiences

Start with the free price calculator. Switch on Automation, with 3 to 5 trips per quote and automatic replies, when your enquiries need them.